FARG‘ONA VODIYSIDA UYQU TURIZMINI RIVOJLANTIRISHNING ILMIY-AMALIY ASOSLARI
Keywords:
uyqu turizmi, Sleep Tourism, sog‘lomlashtirish (wellness) turizmi, rekreatsion turizm, Farg‘ona vodiysi, mehmonxona industriyasi, barqaror turizm, turizm infratuzilmasi, sog‘lomlashtirish, turizm marketingi.Abstract
Mazkur maqolada zamonaviy turizmning istiqbolli yo‘nalishlaridan biri hisoblangan uyqu turizmini (Sleep Tourism) rivojlantirishning nazariy va amaliy asoslari Farg‘ona vodiysi misolida tadqiq etilgan. Tadqiqotda uyqu turizmining mohiyati, uning sog‘lomlashtirish (wellness) va rekreatsion turizm bilan o‘zaro bog‘liqligi hamda Farg‘ona vodiysining tabiiy-iqlim sharoiti, rekreatsion resurslari va turizm infratuzilmasi tahlil qilingan. Shuningdek, hududda uyqu turizmini rivojlantirishning konseptual modeli, uni amalga oshirish mexanizmlari hamda iqtisodiy va ijtimoiy samaradorligini oshirishga qaratilgan ilmiy asoslangan taklif va tavsiyalar ishlab chiqilgan. Tadqiqotda tizimli yondashuv, qiyosiy tahlil, SWOT tahlili va ekspert baholash usullaridan foydalanilgan. Tadqiqot natijalari Farg‘ona vodiysida uyqu turizmini rivojlantirish, hududning turistik jozibadorligini oshirish, mehmonxona xizmatlarini diversifikatsiya qilish va ichki hamda xalqaro turizmni rivojlantirish bo‘yicha ilmiy-amaliy ahamiyatga ega.
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