BIZNES MUHITIDA KOMPANIYALARNING KUCHLI VA KUCHSIZ TOMONLARINI TAHLIL QILISHNING AHAMIYATI VA METODOLOGIYASI
Keywords:
SWOT tahlili, raqobat ustunligi, biznes strategiyasi, bozor pozitsiyasi, kompaniya natijalari, ichki omillar, tashqi muhit.Abstract
Ushbu maqolada kompaniyaning kuchli va kuchsiz tomonlarini tahlil qilishning ahamiyati va metodologiyasi ko‘rib chiqiladi. SWOT tahlili asosida kompaniyaning ichki va tashqi muhitiga ta’sir etuvchi omillar tahlil qilinadi. Shuningdek, kompaniyaning raqobatbardoshligini oshirish va barqaror rivojlanishini ta’minlash bo‘yicha tavsiyalar beriladi.
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